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Six Beauty Brands To Watch Out For In 2022!

Six Beauty Brands To Watch Out For In 2022!
Sophie Page
Beauty & Lifestyle Writer2 years ago
View Sophie Page's profile

Glossies, there's no denying we all love our beauty…

By now we've all binged our favourite YouTubers’ ‘Best Makeup Of 2021’ content. But, do you really want to wait until the end of 2022 to find out what brands and products we should of looked out for earlier in the year? 

So, to help you out this January, we've curated our list of the biggest and best beauty brands to watch out for in 2022. They’re already big-name brands, but they’ve got so much more to come…

Just like our January ‘Mindful Mornings’ GLOSSYBOX - which focuses on helping refresh your mindset - this collection of must-tries is here to refresh your makeup bag.

Six Beauty Brands To Watch Out For In 2022

  1. Nars 
  2. Benefit 
  3. Maybelline 
  4. Morphe 
  5. Cerave 
  6. Uoma 


In 2021, Nars released so many unique beauty products that allowed us to keep up with the latest beauty trends. This year, we know this will be no different! 

Nars will be a beauty brand to watch out for in 2022. Why? Well, the brand is stylish and trendsetting - and every makeup bag should include at least one Nars product!

One of the biggest beauty trends of last year was the ‘No Makeup Makeup Look’. And, of course, Nars pioneered this with its Pure Radiant Tinted Moisturiser SPF30/PA+++.

An oil-freetinted moisturiser - which were so popular last year - this product was designed by Nars for three specific reasons.

  1. To hydrate - Your skin will be drenched in moisture
  2. To smooth - Your complexion will have never felt so good to touch
  3. To brighten - You'll get the natural-looking glow you deserve!

Benefit Cosmetics

For sure, 2021 was the year of the brow, with everyone experimenting with theirs and forever talking about brow trends!

One brand that never lets us down is, of course, Benefit! From its iconic packaging to its quirky product names, Benefit has been the leader in the brow game for years.Whatever the 2022 brow trend will be, we know Benefit Cosmetics will have the product we need! If the fluffy, brushed up brow trend of 2021 continues (and we’re sure it will!) the benefit Brow Zings Pro Brow Wax & Powder Palette will be a must!

So, what are the 'benefit's (no pun intended) of the Brow Zings Palette?

  • 12-hour wear - Your brows won’t budge.
  • Three waxes to define and sculpt - You’re sure to find one that’s fitting for exactly what you want your look to be.
  • Four pigmented powders to fill in brows - Your shade, guaranteed!
  • Brow brushes included - One spoolie, one tapered, you’re covered.


If you could see my search history from last year, you’d mostly see me in a desperate search for ‘TikTok Approved Beauty Products’ and ‘Tik Tok Made Me Buy It’ videos.

And if there’s one brand that featured heavily in these results, it was Maybelline!And for good reason too… Maybelline has loyal customers, great pricing and visible results! No wonder it's made our beauty brands to watch out for in 2022 list. 

Of course, my favourite product sticking with me in the new year is Maybelline Lash Sensational Sky High Mascara. 

Five reasons Sky High is still my favourite mascara... 

  1. Limitless length and maximum impact! 
  2. Bamboo extract and lengthening fibres create drama with no weight. 
  3. The Flex Tower brush extends every individual lash from root to tip. 
  4. It’s suitable for sensitive eyes.
  5. The formula is easy to remove, which means it doesn’t damage lashes.


If you're like me, you love a good beauty collab. And which brand does these better than Morphe?

Morphe is known for releasing collections with both celebs and brands, and I'm here for all of them. Last year, the brand created collaborations with MUA Ariel and brand Sour Patch Kids, just to name a couple.

So, obviously, I'm excited to see who they team up with this year. It’s the main reason Morphe had to be added to our beauty brands to watch out for in 2022 list! 

My favourite Morphe collabs

There are way too many incredible collabs to name them all, but these are my faves...

1. Morphe X Maddie Ziegler - The Imagination Palette

From bright shades to soft neutrals in matte, shimmer, duo-chrome and glitter finishes. This palette will take you from day to night, from winter to summer!

2. Morphe X Pony - Constellation Sky Artistry Palette

This iridescent palette collab with South Korean MUA, influencer and YouTube star Pony Park is a constellation of mattes, shimmers and glitters! Perfect for your eyelids and cheekbones. 

3. Morphe X Avani Gregg - Love You Lip Duo

Accomplish the perfect pout thanks to Avani Gregg and Morphe! The precise lip pencil helps with the appearance of fuller-looking lips. The bold red lipstick gives you the vibrant pigment and the full coverage look you need for a show-stopping red lip moment.

4. Morphe Morphe X Ashley Strong Gilded Spirit Lip Duo

Youtube sensation Ashley Strong was inspired by gemstones and crystals with this collection. And this is reflected in the sparkling sheen left by the non-stick lipgloss. The creamy lip crayon adds colour and shape to your lips.

5 Morphe Disney Mickey and Friends Truth Be Bold 6-Piece Brush Set

We love a good Morphe make-up brush and Glossies, these do not disappoint! The soft synthetic bristles help blend and buff seamlessly across your lid, lash line or crease. The set comes with a reusable tin too - perfect for any Disney fan!


It's no secret that skincare has taken over the beauty space. Even we had to join in on the fun and create the GLOSSYBOX Skincare range.

It wasn't just makeup that was trending on TikTok last year - skincare how to's, hacks and amazing finds were popping up on our ‘For You Page’s too! 

One of these leading brands was Cerave. And the brand's innovative and successful products made quite a few appearances thanks to each skincare saviour’s effectiveness and results. And one product that seriously stood out? The CeraVe Foaming Facial Cleanser!

Five reasons this cleanser needs to be your next go-to...

  1. It's perfect for oily and sensitive skin.
  2. It'll leave your complexion refreshed.
  3. This cleanser sweeps away dirt, excess oil and impurities.
  4. It's super hydrating, thanks to its key ingredient hyaluronic acid.
  5. It has an innovative gel to foam formula.


If you go back and look at any list of up and coming beauty brands for 2021, Uoma will be on there. Which is why I am so excited about the brand for 2022…

Founded by Nigerian born, LA and London based former beauty executive, Sharon Chuter, UOMA creates innovative beauty products for any type of person! The brand’s mantra is to re-write the rules of inclusivity and diversity in the beauty space - amen to that!

And my favourite product from the brand that I think you really need to try for yourself? The UOMA Beauty Say What Foundation.

Glossies, these are reasons you need this foundation in your life...
  1. It’s got a flawless, matte and radiant finish. 
  2. The formula is buildable meaning your desired coverage is easy to achieve.
  3. It’s made with biomimicry pigments, which allow the formula to replicate your complexion’s tone.
  4. This product has a strong (and effective!) shade range.
  5. It’s infused with ingredients that enhance your particular skin tone's requirements. 

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You can buy from any of these beauty brands to watch out for and more by using your well-earned Glossy Credit. By referring your friends to GLOSSYBOX, reviewing products and filling out our surveys.

Want to start earning Glossy Credit? Subscribe to GLOSSYBOX today! Not only will you earn Credit you'll receive our beauty boxes straight to your door every month full of surprises! You will also get access to our members-only area, the Glossy Lounge!

Sophie Page
Beauty & Lifestyle Writer
View Sophie Page's profile
You know how people say putting on your favourite clothes can instantly boost or change your mood? Well that's how I feel when I put on my favourite makeup. Makeup isn't to cover up, it's to show off our personality - and I love how everyone does their makeup in their own unique way! I never leave the house without a tinted lip balm in hand, and just like everyone right now, I love a good dupe!