Hair

How Purple Shampoo Refreshes Your Blonde Tones

purple shampoo

Calling all blonde Glossies (whether natural or coloured)! Did you know that using a purple shampoo can help to keep your colour fresh and vibrant? If you haven’t started using one yet, allow me to convince why you need to add one to your routine ASAP… 

How Does Purple Shampoo Work? 

Purple shampoo really can do wonders for your blonde colour. You see, because purple is the opposite of yellow on the colour spectrum, the purple pigment in the shampoo draws out the yellow brassiness from your blonde, making it look more vibrantEssentially, it tones your hair, prevents your colour from fading, and extends the time between hairdresser trips. 

What Are The Benefits Of Purple Shampoo? 

It’s Multifunctional

The great thing about a purple shampoo is that it is multifunctional. Not only does it colour correct your blonde, but some formulas also cleanse your tresses, keep them hydrated and protect them from pollution. In fact, if you want the ultimate blonde hair treatment, I’d recommend pairing your purple shampoo with a purple conditioner too. Your tresses will thank you for it! 

It Works Instantly 

When you’ve gone through your whole haircare routine (shampoo, conditioner, and blow-dry), you should immediately notice that your hair looks brighter and less brassy. Unwanted yellow tones? Gone! 

Related: How To Keep Your Blonde Hair Bright & Healthy

How Often Should I Use Purple Shampoo? 

Whilst each individual product will have its own advice on the back of the bottle, as a general rule, you only need to use purple shampoo once or twice a week. Make sure that you don’t leave it in your hair more than a few minutes too, as this can tint your hair slightly purple.  

Who Can Use Purple Shampoo?  

Not everyone can use purple shampoo. It is specifically formulated for blonde, silver, ombre, platinum and highlighted hair 

Insider Tip: If you want to reduce brassiness from your coloured brunette hair, try using a blue shampoo. That should tone it nicely.  

Can You Recommend The Best Purple Shampoos? 

There are loads of great purple shampoos out there, so it can be difficult to find the right one for you. This quick guide might help you out: 

Redken Color Extend Blondage Shampoo 

If you have very fine, brittle hair that could do with being both refreshed and strengthened, you can’t beat the Redken Redken Color Extend Blondage Shampoo. It not only reduces yellow tones, but it helps to protect your tresses against breakage too.  

L’Oréal Paris Elvive Colour Protect Anti-Brassiness Purple Shampoo 

L’oréal product is always a safe bet – and this one won’t dissapoint. It works to brighten blonde tones and keeps brassiness at bay from the first use. Trust me, you’ll love it! 

Fudge Clean Blonde Damage Rewind Shampoo 

Do you struggle with damaged hair? This salon-worthy shampoo is powered by HairGuard™ and Opti-PLEX™ technologies to deeply nourish and repair your tresses, all whilst refreshing your blonde tones. Better yet, the formula is really lightweight and won’t weigh down your locks. You can’t fault it. 

label.m Cool Blonde Shampoo 

If it’s a sulphate and paraben-free formula that you’re after, then look no further than the Cool Blonde Shampoo from label.m. This colour-correcting treatment blends blueberries, purple sweet potatoes and purple carrots to boost your blonde. Give it a try and witness the impressive results for yourself. 

Kérastase Blond Absolu Bain Ultra Violet Shampoo 

This is another gem for those of you who struggle with dry hair. Its luscious formula is infused with hyaluronic acid and edelweiss flower to leave your tresses soft and deeply nourished. Oh, and of course, it neutralises brassiness for a professional-looking finish.  

And that’s everything you need to know about purple shampoo and achieving shiny, vibrant blonde hair!  

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