The Allure Of Personalisation

The latest fashion trend for monogramming just about everything under the sun, from shoes and bags to purses and diaries, is inspiring the world of beauty. Think products that are truly yours… monogrammed with your name or initials and in some cases, tailored to your very own design.

Here are a few things the team have been slapping their names on recently…

Engraving it
“The scent you wear is very personal, but now it can be truly individual. Jo Malone London’s special engraving service allows you to have a fragrance bottle or candle customised with a message, date or initials – while Harrods new Salon de Parfums offers a bespoke engraving service on any scent you buy. I defy anyone to steal your signature scent now.” Evie Leatham, Editorial Director

Stitching it 
“Your make-up bag has the very important job of housing your daily essentials, so it needs to be as beautiful as its contents. And thanks to Sewlomax, that’s easier than ever. The genius website allows you to design your very own bespoke make-up bag – begin by deciding on the shape, then get creative with colours, patterns (lipsticks were an obvious choice for me) and text!” Alice Jones, Beauty Editor

Nailing it
“It’s not every day you get your hands on something personalised to paint your nails with. Now, with a little help from Nails Inc, you can create your own bottle of polish – from the colour of the varnish (I went for the vibrant St James red) to the style of the lid (mine covets a ‘C’).” Christelle Roberts, Online Marketing Executive



Writer and expert